Simple Ways To Kick Start Your Small Business Blog In 2016

Yep I know you hate hearing or reading about it and I know you keep telling yourself you’ll make a start someday, but if you haven’t done it by now then you’ll be waiting a long old time for someday to come!

A blog for your small business is a great way to connect with your customers on a whole new level, promote customer interaction and increase customer loyalty.

OK, so let’s imagine you’re committed to starting a blog for your small business, how do you create content? how do you even get people to come and check out your content and keep them coming back to visit regularly?

Let’s dive straight in!

Kick Start Your Small Business Blog With These 5 Tips

1. Just do it!

The first step of kick starting your small business blog is to actually create one! Ta da… What the? Yes that’s right, stop putting it off for another week or another month or year even and get the job done now, today.

2. Create a content strategy.

Next you’ll need a content development strategy, so you’ll need to figure out who will actually be creating content for your small business blog, will it be you or will you outsource?

What types of content do you want to post on your business blog? For example, do you want to share news on your latest products, projects and innovations?

Do you want to share tips on how to use your products or services more effectively?

Do you want to use a blog to make important announcements and promote special events?

Do you want to share news on special promotions and offers? The list is endless, but the key is to create an effective content creation strategy where you’ll be able to add valuable resource to your blog on a regular basis.

Avoid making the silly mistake of just adding content for the sake of adding content, or using a blog to post silly sales pitches repeatedly.

Avoid writing too many unhelpful self-promo posts that just talks about how great your products and services are and nothing else, or worst still, posting embarrassing photos of your staff at the company Christmas party! Instead focus on adding real value, real useful content and building an audience first.

A great way to decide what content to put together for your small business blog is to create an email marketing campaign asking your audience “hey we’re launching our new blog, what types of stuff would you like to see us write about?”, or if you have a Facebook page for your business, check to see what kinds of content people are engaging with the most.

3. Get experts in to help you.

What I mean by experts is ‘guest writers’ that are currently writing for other blogs in similar industries to come and add value and a new perspective to the content on your business blog. Whether you’re blogging for business or not, finding the right kinds of contributors can be really beneficial in helping you to kick start your blog.

4. Give your clients the option to signup to your blog newsletter.

Create a fresh email list then consider adding a ‘subscribe to blog newsletter’ call to action or button to your checkout pages, website home page or client emails. There are many other more effective ways to capture email leads for your blog, and this is one very effective way to build a targeted audience for your small business blog as well as increase customer loyalty.

Once again if you have a Facebook page for your business, encourage clients to visit and like your page via your blog, this again promotes customer loyalty.

5. Walk before you can run.

What ever you do, don’t expect to achieve massive results quickly as a result of starting a blog for your small business today. Creating content and building readership takes time, so as the saying goes, walk before you can run. Small business blogging has many benefits to your business.

Posted in Uncategorized | Comments Off on Simple Ways To Kick Start Your Small Business Blog In 2016

Top 3 Things You Should Do Before Choosing Your Private Label Olive Oil Supplier

There are many reasons why people are ecstatic about creating their own product line of olive oil.

One reason is its growing market. As people become more aware of the benefits brought by it, the demand is steadily increasing. The fact that you can find olive oil as an ingredient in almost any healthy product, any entrepreneur would really be tempted to join the industry.

Another reason is passion. Health gurus and beauty bloggers are just a few of the people who love olive oil, and incorporating their passion into their business is never a bad idea, right?

So before you start choosing and calling your private label olive oil supplier, here are the top three most important things you should do first:

Study the Market

Regardless if you already own a business or are just starting up, you should study first your target marketplace.

Who would possibly buy it? Can your market afford to purchase extra virgin olive oil? The best customers are those who won’t mind paying a high price as long as the product is worth it. But this is not the only factor you should consider.

Price Competition

Knowing the current prices on the market will serve as your guideline in choosing the right supplier in terms of the pricing of bulk orders.

You can also determine how much profit you can gain, and how competitive you can be in the market. More importantly, since you are creating a privately labeled line, make sure that your price can compete with the branded ones.

Qualify the Suppliers

Truth is, the olive oil industry is quite a small niche, so you will want your product to stand out.

Basically, you can really stand out if you choose the right packaging. Packaging includes the style of the bottle, how much of it you want in a single bottle, and also, the creativeness of the whole packaging concept.

But the question is, can the manufacturer achieve this kind of packaging?

There are a lot of suppliers, but if you think that you can just pick the right one up easily, think again. The right supplier should, above all, catch up on your vision for your products.

For example, the best private label olive oil supplier are those who have sample packages ready but also welcomes their clients’ ideas and desired characteristics. There are even companies that will send a virtual sample for their clients to see how their order will look like. This kind of flexibility gives ultimate freedom for the clients to own their product.

Posted in Uncategorized | Comments Off on Top 3 Things You Should Do Before Choosing Your Private Label Olive Oil Supplier